Brand Identity and Web Design for the President
Challenge
After a series of dope commercial projects, we got an offer from the governmental sector. President’s Fund of Ukraine asked us to build a website and branding aimed at attracting the promising talents of Ukraine in sports, education, and science. Create a brand new visual identity and website that will speak to the talented Ukrainian rising stars in sports, education, and science.
Solution
We build the design around Ukrainian cultural heritage with a contemporary feel to it. The custom neo-grotesque typography and Ukrainian runes were incorporated as 3D elements. The color palette consists of different shades of blue that represents Ukrainian water areas.
Results
Ultimately, on the base of beautifully crafted branding, we got a dynamic website with responsive UX and eclectic modern design for talented Ukrainians.
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