West Basin Municipal Water District
Challenge
West Basin Municipal Water District is a wholesale water agency that provides imported drinking water to 17 cities and unincorporated areas of Los Angeles County throughout its 185 square mile service area. An innovative public agency, West Basin is a recognized leader in the production of recycled water, conservation, and education programs. Our task was to encourage state pride and a sense of FUN around saving water. This campaign is all about creating an engaging way to inform people about the simple things we can all do to be frugal and help California all at the same time.
Solution
BRAND – Brand Strategy – Brand Messaging ADVERTISING – Digital Assets – Social Assets – OOH
Results
The campaign has been extremely well recieved by both customers and client. As a mark of it's sucess it has lead to a second and third phase of the campaign. We where also lucky enough, that the campaign recieve a Silver Communicator Award for the campaign.
LO:LA
We are a modern, creative and marketing agency that specializes in helping a company’s brand engage, evolve and most importantly THRIVE. LO:LA can bring to life what’s most compelling for your customer, from a full-service approach to a specific project or campaign, allowing you the choice to commission all or...
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