Challenge
Hana Tonic produces natural remedies for nausea. The co-founder grew up in Hawaii and was inspired to create the natural anti-nausea solution because she was struggling with motion sickness on a winding road to her hometown Hana. Hana tonic has over 300 offline retailers but was looking to grow direct sales through eCommerce on their website. They approached us in order to grow their organic traffic.
Solution
Action Steps: Keyword Research Content Optimization Outlines for Blog Content Creation of Supporting Pages
Results
Within a year of working with us the client has recorded a drastic traffic increase. They went from 170 to 5000 monthly potential customers. These results were achieved using our in-house developed content publishing method. It includes scientific content optimization and targeted creation of supporting pages to boost site strength. Initially they only targeted pregnant women with their website content. Through research we discovered other relevant topics we could leverage for content and traffic such as natural nausea remedies and topics around strengthening the immune system inlight of Covid-19. Building highly relevant and authoritative content enabled us to attract a growing number of qualified site visitors that were passed through to their online store to make them converting customers. +2,800% Organic Traffic +2,100% Ranking Keywords +3,800% Top 10 Ranking Keywords
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