LevelMatePRO

A Marketing Story by Digital Awesome about LogicBlue Technology

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LogicBlue Technology

Improve User Experience

Challenge

For LogicBlueTech, it was imperative to rebuild the LevelMatePRO mobile application from the ground up. The performance and reliability of the mobile app are critical to the success of the LevelMatePRO product. Focused on maintaining their position as the leader in the industry, LogicBlueTech worked with us to completely redesign and build their Leveling mobile applications.

Solution

Consistent Reliable Performance The Digital Awesome team kicked off the project with an on-location visit to work directly with the LevelMatePRO team. The Digital Awesome team took advantage of working directly with the production team to understand the hardware and the software requirements fully. We gained further insights from applying design heuristics, best practices, and conducting competitive research. The team ultimately established a new design for the LevelMatePRO application. We developed an Apple Watch app to complement the product. It made so much sense to utilize Apple’s watch hardware to make the product even easier to use. We then put the new applications through their paces via rigorous usability testing and quantitative benchmarking to ensure project objectives exceeded expectations. Key Takeaways Reliable performance and connectivity set to drive customer satisfaction By rebuilding the mobile applications using native Android and iOS, we were able to leverage the operating system’s native libraries, improving performance and reliability. Users need to be able to depend on the apps. Next level technology years ahead of the competition The Apple Watch application provides users with an easy to use, hands-free leveling system. The top and side view technology will allow users to view pull-behind and RV vehicles in any way they desire. The mobile applications are years ahead of the competition. Designed to impress and rebuild a reputation The legacy iOS and Android applications had unfortunately hurt the brand reputation with negative reviews. The new apps must provide fantastic customer experiences and improve AppStore ratings. Along with the latest mobile and wearable apps, we worked with the LevelMatePRO team to design a newly branded website to promote their technology. Services Provided: Customer Journey Product Design UX Research UI Design iOS Development Android Development Apple Watch Development API Services Software Architecture Web Development Bluetooth Low Energy

Mobile App Development