Copper Clean
Challenge
Copper Clean was born when a group of researchers recognized there were many surfaces our hands share with others, and this often leads to the spread of illness. The research group, BTG Products, created a line of Copper Alloy patches that deliver continuous and ongoing antibacterial action, remaining effective in killing greater than 99% of bacteria within two hours. The group tasked us with helping to facilitate the launch of their new product through branding, web design, content creation and social media. There was just one challenge. We needed to have everything ready within a week.
Solution
Our team quickly went to work on brand strategy and design. We crafted a modern logo and a minimal, fresh color pallet for the Copper Clean brand. A landing page and form were created to facilitate bulk orders of the new product for large organizations such as educational facilities. Our content team also developed social ads and marketing strategies to help bolster the launch. Within a week, Copper Clean was given everything they needed for a successfully promote their new Copper Clean Patch.
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