Doctor reputation
Challenge
The abundance of angry, misleading or even false online reviews were damaging doctors' reputations - creating internal stress and loss of business. Create calmness among more than 100 time-stressed doctors by teaching them how to react to and manage, any and all online reviews directly relating to them.
Solution
A humorous tutorial video, presented with popcorn in a movie swag bag, to be viewed at home then followed up with guideline materials at their offices.
Results
100% compliance with viewing as well as short and long-term follow up polishing of over 31,000 online listings or reviews.
Mentum
Mentum is a full service marketing agency based on a philosophy that every company or brand needs some sort of specific momentum to get sales started, move things along or to keep business flowing.
Want fresh marketing stories in your inbox?
Get the weekly email that makes you a marketing genius.
Stay informed and inspired, for free.