Fresh Tech Maids
Challenge
Generate More Visibility and Higher Search Engine Rankings in Competitive Service Business.
Solution
How we did it: We developed a mixed-media PR strategy to promote chemical-free cleaning. Researched trending topics and keywords for digital content Developed weekly blogs with internal and outbound hyperlinks Developed infographics on trending topics Shared blog posts on social media channels Developed an online give-away contest to collect emails of contestants Secured placement of contest on third party blogs
Results
Reached an audience of ½ million TV viewers with media exposure. Increased organic keywords and page rankings for keywords and thereby increased the number of daily online reservations for the company. Increase number of organic keywords by 39% (from 221 to 308) Delivered 128 online news stories and postings on third party websites for the businesses. Produced 28 blogs and 11 press releases over the course of ten months. Reached more than 6,349 Facebook viewers on organic blog related posts. 67% increase number of keywords on page one in Google (from 18 – 30).
Winger Marketing
Established in 1986, Winger Marketing serves clients around the globe as a full-service marketing and public relations agency. Our strategic and efficient approach to brand story-telling and design keeps clients on our roster as long-term partners in business. Winger Marketing works with B2B and B2C clients in the healthcare,...
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