Avon Packaging
Challenge
Amnet partnered with a Manchester based Agency, Brand Imaging Solutions, a leading adaptive design and packaging artwork agency to support the global, on pack, creative development process for Avon, the 5th largest beauty company in the world.
Solution
Through this partnership, the agency was able to leverage a scalable studio of packaging artwork experts, aligned to various global time zones. The additional 50% capacity for the client resulted in enhanced, on-time rollout of Avon’s re-branded packaging in-store, with a significant number of language variations, increased volumes and a 45% increase in turnaround times for Avon. Amnet’s services for the agency include: - master artworks, rollouts, reprographic services, 3D modelling and rendering for 32 language variations - 4000+ SKUS/print ready artworks per annum - multiple pack formats and print finishes - integration with VA, Brand Imaging Solutions marketing leading packaging solution to deliver speed on approvals, an uplift in brand consistency and greater campaign management efficiency.
Results
The success of both the service delivery and the quality of output has resulted in the agency and Amnet establishing a strong partnership to deliver the best services to Avon, resulting in greater volumes and an increased scope of work.
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