Hello Pal: Talk To The World
Challenge
Hello Pal, the first-ever language exchange app, allows you to connect with new friends of any nationality from across the world and chat with them in a completely foreign language, within minutes! The app is available on both iOS and Android. We were a complete marketing partner for Hello Pal and worked with the team to launch the app.
Solution
We handled App Store Optimization, User Acquisition and PR & Influencer Marketing for Hello Pal, among other things.
Results
Optimized the cost per install (CPI) down to 1/5th of the initial rate Achieved 300+ daily downloads Ranked in Top 100 in the Social Networking category in over 15 countries on Play Store
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