StubHub Concourse

A Marketing Story by REQ about StubHub Concourse
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StubHub Concourse
Increase Brand Awareness

Challenge

Create an online advocacy platform to recruit and nurture a community of ticket buyers and sellers who will advocate for a free and open ticket marketplace.

Solution

We created and implemented a full marketing strategy, Drupal website, and advocacy brand that could educate ticket buyers and sellers on the issues impacting the ticket market and equip them to take action. REQ also designed and animated a character, Tim the Ticket, to tell the story of why a free and open ticket market matters.

Results

2.6 million+ impressions, 17,000+ link clicks, and 33,000+ post engagements for optimized Facebook campaigns in less than six months 250,000+ YouTube views for an animated video series 90% average percentage-viewed rate on YouTube

~100 Employees
$25,000 Min Budget
8 Stories
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REQ

Washington, District Of Columbia | New York, New York | San Diego, California | Las Vegas, Nevada

REQ is deliberate and agile, skillfully delivering the digital needs of corporations, government, and nonprofits. As a digital marketing company, we help our clients determine their own future on today’s rapidly changing media landscape bringing reputation, advocacy, brand, and business results to new heights. We provide clarity and metrics at the...

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