Wise Cheez Doodles

A Marketing Story by Perspective Branding about Wise Foods
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Wise Foods
Brand Development

Challenge

Putting some cheese back in the brand. Refreshed the brand, increased shelf impact, all whilst protecting the brand elements that consumers recognize and love.

Solution

The brand’s core, mixes great taste and fun with a playfully mischievous quality, at the heart of the taste experience is the real, intense cheese flavor, so we elevated the importance, size and impact of the logo and made the Wise logo a brand endorsement.

~10 Employees
$5,000 Min Budget
1 Stories
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Perspective Branding

San Francisco, California

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