Wanderlust - Urban mattress
Challenge
Wanderlust has been very successful in their retail location selling outdoor equipment to outdoor enthusiast locally, but with an increased demand for their products they needed to sell their products online too. The greatest challenge for any retailer is syncing inventory between their in store point of sale (POS) and their eCommerce site.
Solution
We built a custom eCommerce solution that matched the caliber of their brand while bridging the gap between retail and eCommerce keeping inventory and sales synced up so nothing was ever oversold or hard to manage. Large Retailer + E-commerce Solutions When the team at Wanderlust Outfitters approached us, we realized quickly that they would need a custom solution to meet their ever growing needs. Our goal was to help establish them as a premier outlet of outdoor gear both as a “brick and morter retailer” and as an online retailer. We were able to meet and exceed the following needs: – High performance search and recommendations – Custom shipping methods – Live chat and helpdesk integration – Optional charity donation at checkout – Customer my account and rewards dashboard – Store filtering system by product categories – eCommerce Product builder – Responsive design – Mobile and Tablet friendly POINT OF SALE Automated inventory syncing Sales and Product reporting Single set of meta data between both platforms PUSH and PULL data transfer Custom Taxation based on customer location DESIGN Creative Direction Visual Design UI/ UX Design CUSTOME E-COMMERCE SOLUTION Products displayed by users adventure level Review and rating system by user experience level Drag and Drop self-managed eCommerce site Automatic product recommendation based on user purchases Shopping checklists for unique outdoor activities STRATEGY Brand Strategy UX Strategy Content Strategy
Want fresh marketing stories in your inbox?
Get the weekly email that makes you a marketing genius.
Stay informed and inspired, for free.