Challenge
The Hunsucker Legal Group retained Electric Lemonade to handle the firm’s digital marketing. Attorney John Hunsucker of Hunsucker Legal Group is recognized nationally as an expert in criminal defense. He has authored several books on criminal defense and regularly appears on legal television shows, the local news and on other TV programs and media. Goals Mr. Hunsucker sought a digital marketing consultant that would aggressively overhaul content marketing and organic SEO for his firm. His goals included: Comprehensive educational digital marketing Thorough content research Insightful content strategy Progressively successful content marketing and organic SEO Well-managed pay-per-click advertising Sharp, professional video and podcast production
Solution
Mr. Hunsucker wanted his website to rank well, perform flawlessly and convert new clients. Electric Lemonade proposed a plan focused on valuable, educational content marketing and organic SEO to improve his site’s rank and reach new clients.
Results
300%+ increase organic Google search traffic 500%+ increase in website conversions The Hunsucker Legal Group’s digital marketing efforts have seen unsurpassed growth and increasing conversion rates for nearly a decade since retaining Electric Lemonade to overhaul their digital marketing.
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