Sidney Imports


Cybertegic + Sidney Imports
Increase Sales


57%

Increase in Sales


3,474%

Increase in Return on Ad Spend

Challenge

Since 1990, Sidney Imports is one of the top online wholesale sterling silver jewelry suppliers in the US. They carry a complete line of sterling silver jewelry with over 15,000 sterling silver and stainless steel designs on their website.

CHALLENGES
As a wholesaler, Sidney Imports wanted to build their presence online and reach a larger target audience to grow sales quickly.

Solution

  • Branding Strategy
  • Online Advertising

To provide them with the results they wanted, we curated a specific Google PPC advertising campaign by displaying customized ads and promoting their business through the following Google ad campaigns.
- Search Network
- Display Network
- Shopping Ad campaigns

We also deployed effective PPC bidding and optimization strategies to achieve better ROI. Top performing keywords and ads were re-structured into new campaigns, all the while improving lower-performing keywords and ads to generate better results.

Results

  • 57% Increase in Sales
  • 3,474% Increase in Return on Ad Spend

Within 2 years, Sidney Imports achieved record-breaking results all while controlling advertising costs. We were able to generate 57% increase in revenue and 3,474% Return on Ad Spend (RoAS).

The Client
Sidney Imports

Consumer Discretionary
Cybertegic

The Agency
Cybertegic

Rowland Heights, California
~23 Employees