Web & Mobile App Development for Book & Media Retailer

A Marketing Story by Celadon about Celadon
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Celadon
Product Launch

Challenge

The client operates an online platform for selling used books, CDs, DVDs, and games. They approached us with an underperforming e-commerce website and a set of objectives: redesign the website, introduce new features, create an admin interface, and develop Android and iOS applications. A key task involved building a scanning tool that enabled users to sell their old books and media, with our platform offering them a competitive price. The primary challenge was to streamline the book finding process and enhance overall website navigation for customers. Additionally, we had to address the issues stemming from legacy code and a struggling existing user base.

Solution

To enhance the user experience, we undertook a comprehensive overhaul of the website. This included restructuring the entire website, introducing new features such as a home collection service, a saved basket feature, and a QR-code scanner. Furthermore, we diligently addressed and resolved all existing bugs. A substantial portion of our work involved refactoring the legacy code to align it with modern technologies while ensuring the retention of the existing user base. Additionally, we integrated an admin interface and implemented a push notification management service. Our team also delivered UI/UX designs based on screen specifications provided by the client, further enhancing the platform's aesthetics and usability.

Results

As a result of our efforts, the client's e-commerce platform saw significant improvements across various aspects: Enhanced User Experience: We redesigned the website structure, eliminated bugs, and introduced user-friendly features such as home collection service, saved basket, and a QR-code scanner. Compatibility and Modernization: We successfully refactored the legacy code to ensure compatibility with modern technologies, safeguarding the existing user base while paving the way for future enhancements. Administrative Efficiency: The integration of an admin interface streamlined administrative tasks, making them more efficient and manageable. Communication and Engagement: The push notification management service enabled effective communication with users. Aesthetically Pleasing Design: Our UI/UX designs, based on client-provided screens, enhanced the visual appeal and usability of the platform. These outcomes collectively improved the platform's functionality, performance, and user satisfaction.

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~12 Employees
$10,000 Min Budget
25 Stories
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Celadon

New York, New York | Dubai, Dubayy [Dubai] | Warsaw, Mazowieckie | Lisboa, Lisboa

Our job is more than just software design and development, our job is taking care of your success. If you’re looking for a reliable Web and Mobile development partner, you’re about to knock the right door. 1) We focus on a selected set of technologies and industries to always keep track...

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