Kopari Beauty
Product Launch
Challenge
Kopari is a coconut oil based beauty line, meant to whisk the consumer away on vacation, even if it’s just for a few moments. Kopari’s vibe is youthful-minded yet sophisticated, flirty but exclusive. It’s a confident, contemporary brand that isn’t as fussy or floral as other products.
Solution
Bex brought it to life by contrasting modern type with fluid forms, minimal packaging with a vivid, tropical color palette and finishing touches of palm patterns, rhythmic borders and a playfully sexy voice.
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