Turning vision into a marketable reality
Challenge
Unique kitchen is an electronics retailer brand in Dhaka with 3 showrooms located in Dhaka. The brand came to us with the need to increase their online visibility and give stronger efforts towards branding. We analyzed their audience based on their product segments and did their market segmentation based on that.
Solution
Following that, we conducted intensive market research and built a brand identity that aligns with the entire spectrum of their target audience.
Results
We set brand type faces and brand tones based on market segments and based our communications on those. Our brand identity building strategy was also based on that.
Wire
Wire is a 360-degree digital marketing and advertising agency with a specialization on increasing sales and brand visibility. We provide full-service creative solutions alongside our marketing and paid media buying services. We are also adept in social media management, with 8+ years of experience in the bag and a team...
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