Challenge
The primary objective for the website was to support Self Agency by effectively presenting their service offering, enabling people to quickly understand the training, coaching and useful content available to organisations wishing to support their neurodiverse peers and customers. It was important to ensure the website was designed and structured with a UX that accommodated people with ADHD, Dyslexia and wider EDI audiences. We worked with Self Agency’s co-founder Devon Lowndes to ensure the UX was intuitive for this key audience.
Solution
The client’s branding was to be elevated to show the maturing of the agency through visual enhancements. We wanted to show a playful nature, where each character depicts the diversity amongst us all. We wanted to combine subtle movement with bright bold colour usage to help differentiate content and echo Devon’s positive and knowledgable approach. Utilising Atomic Design principles, we created a scalable row-based system that could adapt and grow alongside the client’s needs, all while maintaining a consistent visual language.
Results
"Tiny Spark has turned our dreams of a fully accessible and helpful website into a reality. Tiny Spark listened and translated all our needs into a beautiful site. No ask was too big or too small and the continued communication allowed me to get everything we wanted, and more! Thank you, Tiny Spark, you’re awesome!" Devon Lowndes, Co-Founder & Director, Self Agency
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