McAfee

A Marketing Story by Solid Branding about Intel Security

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Intel Security

Brand Development

Challenge

Solid Branding was selected as the lead agency to develop the new McAfee brand and re-energize employees, customers, and partners worldwide.

Solution

We started by crafting the company’s positioning strategy, brand manifesto, and brand anthem video. Next, we delivered a comprehensive branding program that started with a new brand identity system and included the design of the website, packaging, corporate interiors, and marketing materials as well as the company’s first TV, radio, and online advertising campaign.

Branding Strategy

Website Creation

Source: https://solidbranding.com/project/mcafee/

~10 Employees

$5,000 Min Budget

1 Stories

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Solid Branding

New York, New York

We’re building a company that is meant to stay small, because we don’t believe bigger is always better. Our business model leverages our extensive global network of strategic partners – experts in a variety of disciplines that range from digital to ide...

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McAfee

Challenge

Solution

Solid Branding

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