Launching an Innovative Healthcare Leader!
Challenge
Sagon-Phior helped to launch Modern Vascular as an innovative healthcare leader. Their goal was to become a rapidly expanding national brand, while also educating the public of a silent disease. Weaving patient stories, impactful statistics and case studies was critical in developing a healthcare branding and marketing program addressing patients and providers.
Solution
Sagon-Phior developed media stories, patient-focused content and result-driven provider materials for easy partnership. Underscored by comprehensive brand strategy, brand identity and launch materials, new clinics opened successfully in their market. Marketing channels, from the brand guide to each touchpoint, were designed to connect emotionally and personally.
Results
Even during the 2020 COVID-19 pandemic, this client remained profitable, opening more than two new clinics before the end of the year and is on track to open 80+ clinics nationwide.
Sagon-Phior
At Sagon-Phior, we are a digital branding and marketing agency that strives to establish powerful connections between brands and their customers through emotional marketing, branding, and technology. Our focus on emotional marketing allows brands to gain a better understanding of the crucial but often unnoticed patterns of customer behavior, emotion...
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