Samsung: Future-Fit Tech Stack Solution

A Marketing Story by R3:JLB about Samsung

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Samsung

Education & Training

Challenge

Samsung’s question was, “How do we assess the efficacy of our global marketing technology solutions to effectively execute, measure and optimize our marketing activities?”

Solution

R3 created a customized evaluation framework – prioritizing 8 key functional areas – while also identifying opportunities for savings through global rate card negotiations and ways toimprove transparency.

General Consulting

Results

Through this process, R3 helped Samsung establish a future fit solution and an ongoing roadmap to realize greater effectiveness and efficiency from their Adtech stack.

Source: https://rthree.com/case-studies/helping-samsung-establish-a-future-fit-tech-stack-solution/

~153 Employees

$25,000 Min Budget

1 Stories

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R3:JLB

New York, New York

R3 Worldwide is a global consulting firm focused on improving the effectiveness and efficiency of marketers and their agencies. Our vision is to help marketing organizations deliver their business vision – and transform themselves and their agency partn...

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