Sacramento Covid Relief

A Marketing Story by Runyon Saltzman about Sacramento COVID Relief

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Sacramento COVID Relief

Education & Training

Challenge

The City of Sacramento’s COVID relief campaign was launched to make all Sacramentans aware of the many resources and programs available to them as part of the City’s CARES Act funding.

Solution

Tapping into our community engagement, communication, marketing and outreach expertise, RSE quickly mobilized to develop a campaign website, introduce a CBO stipend program and outreach toolkit, and launch a multi-lingual paid media campaign.

Website Creation

Online Advertising

Results

In just 32 days, RSE developed and launched an integrated campaign effort. The campaign was kicked off with a virtual town hall hosted by Mayor Darrell Steinberg and attended by 100+ community organizations.

Source: https://www.rs-e.com/work/city_of_sacramento_covid_relief/

~30 Employees

$10,000 Min Budget

1 Stories

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Runyon Saltzman

Sacramento, California

Runyon Saltzman & Einhorn is an agency that’s been around long enough to do lots of things well, but is open enough to invent something new. We specialize in creating breakout, innovative, original work that gets attention in Sacramento, Los Angeles, S...

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