Lord & Taylor - An updated shopping experience

A Marketing Story by Rival 11 Studio about Lord & Taylor

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Lord & Taylor

Brand Development

Challenge

Create a more modern and curated shopping experience and update the look and feel of the brand to enhance the perception and relevance within the category while staying true to the classic aeasthetic.

Solution

A refined e-commerce experience with reduced visual clutter and more relevant categories. The user interactions are clean and focused reducing clicks thorughout the purchase process.

User Experience (UX/UI)

E-Commerce

Source: http://rival11.com/lord-and-taylor.html

~5 Employees

$5,000 Min Budget

1 Stories

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