Challenge
Our brand has evolved over the years as our story has changed to keep pace with technology. Before Propr, our brand was tied to specific technologies. Propr helped us identify the fundamentals of our company, deeper than simply the technology we used, and helped us develop a consistent brand over time. Propr helped us define the brand values that we could stick to, which made sense with our current client, potential clients, and employees.
Solution
6 events planned, promoted and successful executed in 2 states 50+ pieces of marketing content and resources created 12+ email and LinkedIn campaigns promoting events, recruitment, and content 5 major updates and enhancements to the website
Results
We have been able to consistently produce blogs, case studies, and white pages that enhance our presence in social media and on our website along with hosting some great events. We have been able to tell our story quickly and identify our value to clients. Propr’s results decreased our sales time and increased collaborative engagement with our clients. We have also been able to establish ourselves as industry leaders and thought leaders, specific to cloud platforms. Propr well-positioned us in the market and increased our value to customers and partners.
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