Shangri-La Group

A Marketing Story by Orijen Branding & Marketing Communications about Shangri-La Hotels and Resorts

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Shangri-La Hotels and Resorts

Brand Development

Challenge

Orijen has worked with the Shangri-La Group for over 16 years across many brands. We have an affinity with Shangri-La that makes every project a joy.

Solution

SHANGRI-LA’S BORACAY RESORT & SPA Shangri-La's Boracay Resort & Spa: we repositioned the unique villa products and created a digital campaign. ISLAND SHANGRI-LA, HONG KONG Island Shangri-La Seasonal Mooncake Packaging: the hotel’s mooncakes are highly popular, so we designed a very special presentation box. Sustainability is key, so the box doubles as a useful accessory chest. Restaurant Petrus: a fresh digital and print campaign to express Chef Ricardo Chaneton's playful cuisine. SHANGRI-LA HOTEL, TOKYO Our relationship with Shangri-La in Tokyo began at pre-opening – when we designed a full suite of F&B identities and restaurant collateral. We subsequently designed tactical marketing collateral for the all-important wedding business and to promote hotel merchandise.

Document Design

Digital Design

Search Engine Optimization (SEO)

Source: http://www.orijen.com/slg-cs/

~10 Employees

$5,000 Min Budget

1 Stories

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