Iluli Youtube Channel: Reasoning from First Principles

A Marketing Story by MOWE Studio about iluli by Mike Lamb
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iluli by Mike Lamb
Product Launch

Challenge

Reasoning from First Principles Combining power jokes with mixed-media animation, we found a really fun way to explain the gist of what reasoning from first principles is. Client & Challenge Do you know that Aristotle and Elon Musk have in common? Together with Iluli’s team, we found a really fun way to explain the gist of what reasoning from first principles is. This method of problem-solving has been central to both Aristotle and Elon Musk whenever they were trying to solve a problem – and that’s actually what made Elon create Space X.

Solution

Combining the power jokes and mixed-media animation, the video – which was released at the beginning of July, 2019 –

Results

...a great success, receiving many positive comments and achieving almost 500000 views in less than a month!

~5 Employees
$5,000 Min Budget
1 Stories
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MOWE Studio

Hallandale Beach, Florida

MOWE Studio is the specialized creative studio that brings ideas to life through motion graphics and 2d animation for innovative agencies.

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