The Minnesota Museum of American Art
Challenge
The recruitment marketing campaign MPA created for BD helped attract the right candidates the company was looking for to fill its allotted job openings. The personable and informative print advertisements successfully reached BD’s intended audience, viewers interested in a career within the medical devices industry, through our sensitivity to the needs and voice of this company.
Solution
So, they turned to Mason Creative for a curated set of EVENT-SPARK services to help them develop a creative and strategic plan they could follow to achieve their goals. Our team was hired for the following services: Event name and theme - "First Night" Brainstorming session Complete strategic & creative event plan Event budget Floor plan Design and decor concepts Food and beverage ideas Fundraising plan Entertainment and interactive activities Planning timeline and day-of-event showflow Vendor recommendations Parting gift resourcing Ongoing support - just one call away We worked hand-in-hand with the client to set them up for a complete event success. Once they had all the planning in place, they were able to manage the execution in-house.
Results
The event was highly successful, reached all their goals and was a complete sell-out.
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