Cat Watches for Men and Women Online by Caterpillar
Challenge
To develop a new brand To make the website interface visually attractive and user-friendly To enhance website performance and adapt the product catalog to selling purposes To customize an existing Magento template To provide high-quality services To split wholesale and retail sales
Solution
Gathering tech specifications through Jira and Confluence Constant communication with the client Using Magento 2.x instead of 1.x due to its better performance, scalability and further adaptation to new specifications Combining efforts of front and backend developers, designer, project manager, QA specialists for rapid project delivery SEO OPTIMIZATION: Added user-friendly URLs and breadcrumbs Optimized robots.txt and sitemap.xml Made website multilingual Added social profiles and products microdata markup Designed and configured 404 error page, etc. Download Manual Customers are able to download instructions manual for every product page and on special page – Maintenance and Manuals FUNCTIONAL FILTERING FOR PRODUCTS You can filter all products by the following parameters: Color Gender Collection Price Dial Colour Strap Material Cat Watches is available in multiple languages and multiple currencies: 4 Languages: English, German, French and Spanish 3 Currencies: Euro (€), Pound sterling (£) and US Dollar($) LOCATIONS POPUP Popup helps customers to choose the proper website version: B2B or B2C depending on their location. COLLECTION FUNCTIONALITY *Term "Collection" can be substituted by Category. Each Collection includes items from the certain "family" of products. Store Locator Store Locator allows users to find any retail store in the Europe and USA using an interactive map. It displays the location pins based on geo coordinates of each store. The user will also see the address data for each location. New stores can be added, updated, imported or exported via the admin panel. Payment Form We took a basic template provided by Ingenico, customized it according to the website design and client’s needs and made it responsive
Results
We developed a user-friendly and easy-to-use website hosted on the mighty server. It’s all ready to welcome its first customers. A website theme is now clean, modern, visually appealing and 100% mobile-friendly. The website has been divided into two parts available for different needs. Now it has B2B and B2C versions. We added the following features and integrations: Ingenico payment gateway Fully over-worked product page “Collections” module SEO-friendly improvements 4 languages and 3 currencies Currency and language autodetection Store finding module
Luxinten
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