The Commonwealth Medical College

A Marketing Story by LSEO about Geisinger Health System
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Geisinger Health System
Increase Brand Awareness

Challenge

“We engaged LSEO as our digital agency to provide us with services regarding paid advertising through Google AdWords. They also helped us to increase engagement on Facebook and LinkedIn. The knowledge that LSEO brings in terms of digital advertising … sets them apart.” The Commonwealth Medical College is a higher educational institution, and LSEO partnered with them to promote one of the school’s Master’s programs. The school was trying to address the launch of a new program and to advertise to various target audiences. Commonwealth leveraged the strength of LSEO to help them do that on a digital platform.

Solution

” They have a great reputation in the marketplace. We took a look at a number of vendors, selected five, and sent out a request for proposal [RFP]. We engaged the companies in a thorough review process, with presentations from all the companies who submitted RFPs to us, or submitted proposals based on our RFP. LSEO was selected as the vendor who we believed would provide us with the best services. Based on the presentation and proposal that they gave us, LSEO showed their ability to achieve success with past partners.”

Results

33,000 Total Spend 3,135 % Return On Ad Spend 23 Enrollments (+11 of Initial goal) 1.03 M Total Revenue

~20 Employees
$10,000 Min Budget
1 Stories
Become A Partner

LSEO

Wilkes-Barre, Pennsylvania

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