Triumph suggests a tubeless ride
Challenge
As Londoners are always seeking new, alternative ways to travel in an attempt to avoid public transport, we decided to create a playful out-of-home campaign for our clients at Triumph Motorcycles.
Solution
The ad plays on the idea that bikes have tubeless tyres – a far more enjoyable alternative to riding the London Underground.
Want fresh marketing stories in your inbox?
Get the weekly email that makes you a marketing genius.
Stay informed and inspired, for free.