First Federal Lakewood

Hileman Group + First Federal Lakewood
Improve User Experience


Increase in Pageviews


Site Visits


The head of a growing family of mutual savings banks, First Mutual Holding Company (FMHC) needed a separate website for each affiliate. Serving customers in Ohio and West Virginia, the banks’ websites required consistent branding elements as well as customizable content and functionality.


  • User Experience (UX/UI)
  • Website Creation

What we did:
Designed a multi-tenant website with functionality that can be used across multiple sites while supporting both current and future affiliates

How we did it:
Hileman conducted a detailed audit of the website of First Federal Lakewood, one of FMHC’s affiliates, to understand the client’s needs on a deeper level. During this process, we created a plan to accommodate the client’s future growth, while offering ongoing support for its current business needs.

Using Kentico’s web content management system, we designed and built visually engaging templates – complete with a products and services carousel – that could be used across all affiliate websites. Additionally, we created a content repository that allowed us to reorganize content and apply it to multiple sites.

After the site went live, we began supporting and maintaining it.

Shared, re-usable content repositories
ADA compliance to WCAG 2.1 AA conformance
Branch location mapping
Integrated bank logins
SEO strategy
Server hardening for PCI-DSS compliance


  • 35% Increase in Pageviews
  • 20% Site Visits

Organic session - 20% increase
Page views - 35% increase
Visits to blog - 10,000 since launching the website

First Federal Lakewood

The Client
First Federal Lakewood

Professional Services
~300 Employees
Hileman Group

The Agency
Hileman Group

Cleveland, Ohio
~45 Employees