Rio Grande do Norte Branding & Awareness Campaign

A Marketing Story by Green Team about Rio Grande do Norte

2 Views | 0 High Fives

Rio Grande do Norte

Brand Development

Challenge

The Brasilian state of Rio Grande do Norte (RN) wanted to develop a tourism brand.

Solution

RN is known for its bright sun and sand, but it also source of many cultural traditions, as well as being the site where the Portuguese explorers first landed. We developed the Rio Grande do Norte brand, using the colors, art, personality and aesthetics of the region. We developed the tag line, “It All Begins Here,” which speaks to the state’s history and deeply ingrained culture.

Branding Strategy

Signage

Source: http://greenteamglobal.com/work/rio-grande-norte-branding-awareness-campaign/

~49 Employees

$10,000 Min Budget

1 Stories

Become A Partner