TCLPfiber

A Marketing Story by Forward Vision Marketing about Service Zones

Service Zones

Product Launch

Challenge

TCLPfiber launched in 2019 in time to meet increased broadband demands for remote work, online school and entertainment. The network is also a tool to attract tech and other companies to the Traverse City area. Without a full-time marketing staff, TCLPfiber’s subscription goals seemed impossible to meet. To launch powerfully, they partnered with Forward Vision, a marketing agency with deep launch experience.

Solution

TCLPfiber’s phase one goal was 800 subscribers in the first year toward an end goal of 2,000.

Branding Strategy

Social Media Management

Online Advertising

Results

In the first month, 433 citizens checked online to see if they were in the phase one service area, and 165 signed up. TCLPfiber’s goals are well within reach and subscriptions continue to grow.

165

New Clients

Source: https://www.forwardvision.net/tclpfiber-case-study/

~10 Employees

$5,000 Min Budget

1 Stories

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Forward Vision Marketing

Dallas, Texas

TAKE YOUR VISION FORWARD Watch Video Finally… A Technology Marketing Agency with the Vision to Move Your Business ForwardWe are Forward Vision Marketing - a team of engineers and marketers obsessed with wireless technology and dedicated to providing yo...

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