Eurostar

A Marketing Story by Intellectsoft about Eurostar
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Challenge

Eurostar is a high-speed passenger train service, linking London to mainland Europe, that is often credited with revolutionizing rail travel. Since its launch in 1994, Eurostar has become an integral part of Western European transportation. Eurostar serves 10.5 million passengers annually and has over 8,000 transactions going through its website daily. Eurostar required a web and mobile application to automate its business-critical ERP processes and enable further convenience for their customers. The app functionality needed to display multiple journey reports, collect journey-specific data, report up-to-date arrival/departure dates, and more.

Solution

Intellectsoft developed an employee-facing cloud solution for web and iOS named Eurostar iTM. By building on Eurostar’s existing application, our dedicated development team expanded functionality and improved management of content and user roles. The new interface greatly simplified reservation management, streamlined reporting, and introduced an internal chat function via the app. Train managers now have a single tool at their fingertips to let them manage a range of functions - everything from responding to possible issues during the journey like jammed doors or malfunctioning seats to enabling train managers to book taxis upon customers’ request. Importantly, the solution allows managers to easily track and gather the data required to generate end-of-journey reports - populating it with data such as the number of on-board passengers and real departure/arrival times.

Results

This was an obligatory tool for internal use, so positive user feedback was more important than ever. The product was well-received and resulted in a boost to productivity and reporting accuracy.

~258 Employees
$25,000 Min Budget
1 Stories
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Intellectsoft

Palo Alto, California

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