Electrical Solutions
Challenge
When Steve Leski came to Footbridge Media in 2013, his business was a two person operation with a single work van. He needed help navigating online advertising, and wanted to find a single solution to manage their entire online marketing presence. Fast forward a few years later, Steve’s sales have TRIPLED — He now has a staff and multiple work vehicles, on track to break a million dollars in annual sales. Why Did This Company Come To Footbridge Media For Their Electrician Marketing Needs? The Problems Of DIY Electrician Marketing - Doing their own marketing was time-intensive - They couldn’t consistently promote their business - Time spend marketing was time they couldn’t spend working to develop customer relationships “We needed consistency for our online marketing and advertising along with routine maintenance. There isn’t enough time in the day for us to make sure that we keep up with all the duties that Footbridge does for us. “– Steve Leski
Solution
Electrician Marketing Solutions by Footbridge Media -Online Marketing (Including Website, SEO, and Local Optimization) - Social Media Management & Email Marketing - Pay Per Click Management - Electrician Search Engine Optimization - Local SEO Management - Social Media & Email Marketing Referral Traffic - Ongoing Content Additions - Contractor Marketing Program Improved Visibility + Traffic With The Help of Footbridge Media’s Electrician Marketing Services Electrical Solutions couldn’t focus on their company or produce as high quality a marketing product on their own. There just weren’t enough hours in the day to get it down, and trying to learn more about online marketing while managing customer satisfaction wasn’t effective. They trusted Footbridge Media with the entirety of their online marketing presence. This investment in their marketing efforts ultimately paid off – TRIPLING the business. This allowed Electrical Solutions more time to build an even stronger reputation with an emphasis on customer service and total satisfaction.
Results
Steve’s sales have TRIPLED — He now has a staff and multiple work vehicles, on track to break a million dollars in annual sales. Major Performance Improvements – Electrician Marketing Case Study By The Numbers - 584% Increase in Organic Search Traffic (The Result of Effective Search Engine Optimization) - 1195% Increase in Direct Traffic (From Increased Top-Of-Mind Awareness & Branding Efforts) - 5% of All Traffic Driven By Social Media (Social Media Management Increased Web Traffic From ~0 to 5%) Organic Optimization Success Example A sample of first page placement for a non-branded, local result through organic optimization Electrical Solutions was the first actual electrician company on page one of the search engine results page for the term “electrical repair” – this is just a one of various successful keywords and phrases for with our client ranks well. Local / Map Pack Optimization Success Example A sample of map pack placement for common keyphrase through local optimization Electrical Solutions ranks well in the map pack for their service area. In this particular search, our client was the only business that demonstrated their skills with a great Google Review count and link to their website – which makes their company listing the most enticing of the pack. Full-Service Contractor Marketing Services At A Fair Price “… many times when we ask ‘Where did you hear about us?’ The answer is ‘Everywhere’ — You’ve saturated all online possibilities for us.” — Steve Leski The End Result? TRIPLE THE SALES and More Time To Spend With Customers Instead of DIY’ing Their Marketing Complete Electrician Marketing Services — Making Your Job Easier Steve knows that with consistent marketing comes consistent effort. Steve uses every service that Footbridge Media offers because he trusts our team to handle all of his online marketing – Website, Social Media, AdWords, Email Marketing, and Review Management. This frees up Electrical Solutions, giving them the time to make sure their service is of the highest quality and that their customer satisfaction is through the roof. When asked what he feels is the most helpful part of our Contractor Marketing program, Steve says “…I can’t pick a most helpful part” He continued by saying “We are constantly in front of our clients because of all the platforms you have available and the consistency of those platforms.”
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