Hold On To Your Music

A Marketing Story by fjorge about The Pianist of Willesden Lane
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The Pianist of Willesden Lane
Improve User Experience

Challenge

The Hold On To Your Music Foundation, an organization whose mission is to “spread messages of hope, empathy, and resilience, encouraging people to hold on to their dreams and reach their full potential,” came to fjorge and Grisko for a website rebuild to help fulfill their mission. The original website was dated and lacked the functionality needed to aid the organization. It was up to fjorge to work on adding custom code to the theme to provide Hold On To Your Music with eCommerce capabilities, as well as a site that was easy to manipulate and add content to. Hold On To Your Music is a non-profit organization so there were budget constraints as well.

Solution

With the help of fjorge and Grisko, Hold On To Your Music chose a theme in WordPress with a WooCommerce plugin. The theme allowed Hold On To Your Music to stay within their budget, while still allowing flexibility for custom code to achieve their desired look and functionality. fjorge’s Solutions Architecture team worked with Hold On To Your Music to help them hone in on their vision and set our developers up for success. Our developers then got to work custom coding and overwriting certain parts of the WordPress theme to add certain capabilities that were not included within the theme. Our team also worked with Grisko, as they provided the designs for the site.

Results

fjorge’s ability to work within a theme allowed for the client to get all of the functionality requirements, as well as the look and feel they wanted while staying within their budget. In the end, The Hold On To Your Music Foundation was left with a nicely branded website that has all the functionality to have their organization operate smoothly. The site has eCommerce capabilities, as well as properties that are easy to edit internally so the site can grow with the organization. Hold On To Your Music is now under fjorge’s Managed Services Team so that the site can get continuous care and continue to help the Hold On To Your Music Foundation with its mission.

~75 Employees
$25,000 Min Budget
1 Stories
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fjorge

Minneapolis, Minnesota

Our expert web development and web design teams provide custom application and software development for companies in Minneapolis, Chicago and New York City

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