Challenge
Ski Vermont is the statewide organization dedicated to promoting Vermont's Alpine and Cross Country ski areas as a winter tourism destination.
Solution
Eternity built a powerful website that allows website visitors to search for a ski resort that matches their geographic, activity, and amenity preferences. The site also dynamically pulls ski conditions and trail reports from SnoCountry & TrailHub. Performing an ADA audit takes time, but allows us to identify problematic parts of the website. We apply solutions to these identified areas throughout the website while referencing the WCAG guidelines and account for Level AA compliance standards. We're proud to say that Ski Vermont now has a Level AA compliance rated website! Using SnoCountry & TrailHub, we pull in the snow conditions, trail reports and other detailed information for each resort on Ski Vermont. This data pulls in live, and allows the user to filter the resorts to their liking, based on 24 hour snow, 48 hour snow, max base depth, and more! Resort Finder North, central, or south? Alpine or Cross Country? Or all of the above? Ski Vermont's resort finder is the perfect place for you to find the best resort for you.
Results
21% Increased traffic 100% Increased sales 125% Increased conversions
Want fresh marketing stories in your inbox?
Get the weekly email that makes you a marketing genius.
Stay informed and inspired, for free.