Challenge
OTTY approached Digital Media Team for paid social services. The client came to us as they wanted to see an improvement in their results from Facebook advertising. Facebook had recently become their largest advertising channel in terms of spend, and equipped with a healthy budget, they wanted to outsource their paid social in order to test new audiences and creatives, to ultimately maximise the potential of their advertising account.
Solution
We helped to clean up OTTY’s Facebook ad account and initially identified a number of quick ‘wins’ which helped drive ROAS from the start.
Results
OTTY's account was sitting on a ROAS of £2 when we took the reins. Within two months, we decreased the ad spend by nearly 50% and increased the ROAS to 5.62, resulting in an increase of 286% for revenue figures.
Digital Media Team
DMT is a result-driven industry leader in eCommerce marketing. As well as growing and scaling your business through tried and tested techniques, we will work closely with your team, become a partner in business and offer a step-by-step strategy management plan to take your brand from A to B and...
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