On Angel Wings
Challenge
For 7 years, the Charity Foundation «Care of the City» has been organizing the event called «On Angel Wings» where anyone can fulfill the Christmas dreams of orphans, lonely senior people, solo moms and people with disabilities. To fulfill a dream, just open the application, select a person from the list and transfer the pledge to buy a selected gift. Challenge An existing mobile application was outdated. The confusing structure, the repulsive design and the lack of necessary functionality led to the fact that users left the application without having time to figure out how to use it.
Solution
To solve this problem, we started designing an application from scratch. Our team created a new structure, developed prototypes and completely reworked the UI-style. The updated application has completed its task. But the world has changed, fewer and fewer people want to install another app on their mobile phones. In order not to lose this audience, we transferred the main functionality to the website. Pop-ups You can find out detailed information about a dream, transfer funds quickly and fill in a volunteer form right in the pop-ups.
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