Challenge
Shout! Factory's rapid growth as an entertainment powerhouse resulted in the need for a robust order management system that could power multiple ecommerce websites while facilitating connecting to regional fullfiment centers and external product feeds. The complexity did not lend itself to a off the shelf solution. They needed a commerce system, order management system (OMS) and content management (CMS) built for the entertainment industry.
Solution
Cyber-NY first developed a custom order management system built on our Logic Cloud Platform platform that allowed us to import current sales and product data and connect directly to their live front-end website. It was a bit like changing the spark plugs on a moving car, but we were able to deliver a seamless cut over to the new commerce system and launch a promotion shortly after. The next step was to completely rebuild the front-end store website and content management system using our Logic CMS and connecting to their FilmTrack database. After a successful launch, a separate corporate website was added to represent all segments of Shout! Factory's business including original productions, theatrical releases, DVD, and Blu-ray sales.
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