Global Organ Donor Education Network
Challenge
CHALLENGE Our messaging challenge was to communicate this organization's highly specific mission to the ideal audience to inspire immediate action. THE CLIENT The mission of the Global Organ Donor Education Network (GODEN) is to save and enrich lives of people around the world by providing a community of organ donor advocates and advocacy organizations to share best practices and ease fears of potential donors.
Solution
OUR APPROACH Our copywriters and strategists worked with GODEN to identify and amplify their greatest needs and greatest assets. The organizations need was to find folks who would amplify their mission, their assets are their crowd-sourced and internationally recognized toolkits. By focusing on these specific aspects of their organization, the website has become a valuable tool in the battle against life-threatening injuries and illnesses. The website we built isn’t just inspiring and action-instigating, it’s also award-winning! The site won a Gold MarCom Award for Digital Media (Nonprofit Website), and a Silver W3 Award for Nonprofit Website.
Results
RESULTS The website we built isn’t just inspiring and action-instigating, it’s also award-winning! The site won a Gold MarCom Award for Digital Media (Nonprofit Website), and a Silver W3 Award for Nonprofit Website. • Winner of 2019 MarCom Award for Digital Media - Gold for Nonprofit Website • Winner of W3 Award for Website - Silver for Nonprofit
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