Bacardi-Martini
A Marketing Story by
Affluence Public Relations
about
Bacardi Limited
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Challenge
Bacardi-martini inaugural mojito fiesta
Solution
Affluence PR conceptualised the Fiesta and 5 large-scale events, and pitched for funding for Bacardi to make this a larger scale event.
Results
Bacardi received good brand awareness and a major funding from STB . PR, marketing, design concepts were done by Affluence PR.
Affluence Public Relations
Singapore, Central Singapore
Affluence PR is an expert in Public Relations for upscale retail establishments in Asia. This includes luxury boutiques, brand name stores, flagship outlets, themed restaurants, mid to fine dining places, bistros and bars. Why focus on PR for retail es...
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