Kazzam

A Marketing Story by CIRCUS MAXIMUS about Party City
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Party City
Increase Brand Awareness

Challenge

Kazzam! By Party City is a digital party planning service that gives alpha moms everything they need to plan and book the perfect party.

Solution

We developed an integrated campaign across targeted digital, social, OOH, radio, and podcast that increased traffic over 180%.

Results

CM increased new users by 278%. Search increased up to 200% with more than a 50% increase in site traffic. Social engagement rates reached 4x benchmark.

C
~13 Employees
$10,000 Min Budget
1 Stories
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CIRCUS MAXIMUS

New York, New York

An award-winning, top branding and advertising agency based in NYC. We build innovative, results-driven brands that consumers actively seek out.

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