Challenge
When people think of Netflix, they don't think "dating shows." And we need the world to know that at Netflix, Love Has No Off-Season.
Solution
So, to continue our year-long campaign promoting Netflix's dating show line-up, we found an opportunity to plus up wedding season with a unique plus one. No more bringing boring dates or ex's, it's time to bring a Netflix reality star. Netflix reality stars pitched why they'd make the perfect wedding date in social videos, then we created an online application for fans to tell us who they wanted to go with, and why they'd make a great wedding date duo. After an exhaustive, heartwarming, and hilarious review of the footage our lucky winner was selected, and spent a wedding date with Deepti Vempati from Love is Blind.
Results
27K Unique Site Visitors 1.3 Million Views 87K Likes
Chemistry
Chemistry is an independent, full-service agency with employees and offices in Atlanta, Miami, New York, Phoenix, and Pittsburgh. A culture lab made up of doers and makers united by the belief that an ounce of action is worth a pound of theory. Our name was born out of the belief...
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