Plush + Oak

A Marketing Story by Casa Media about Plush + Oak
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Plush + Oak
Brand Development

Challenge

Plush + Oak, a leader in the beauty industry by creating luxurious salon beds for lash techs, PMU artists, and aestheticians, came to us with the goal of refreshing their social media presence, overall branding, and create a new website that was more representative of their upscale product.

Solution

As a social media marketing agency in Montreal, we created a social media strategy that fit their product, image, and spoke to their target market. In correlation with their luxurious product and clientele, our task was to communicate their product offering, benefits and company mission across various social media platforms - including Instagram, Pinterest, and TikTok. Now a continuously blooming partnership, we have been able to evolve with the organization's trajectory and continuously improve their brand visibility.

Results

Over the past 6 months, our social media strategy acquired over 4,000 new Instagram followers (net), an increase in engagement rate, reach, and overall conversions. Moreover, the Pinterest profile is now achieving 640.2k monthly views and being an increasingly reliable source of conversions. Just last month, the optimized Pinterest profile was a source of $20.35K of revenue due to our social media marketing strategy.

~10 Employees
$5,000 Min Budget
9 Stories
Partner

Casa Media

Montréal, Quebec

Casa Media is more than just a digital marketing agency based in Montreal. We are a team of passionate and creative people who value teamwork, innovation and results. Specializing in SEO, branding, web design, social media and advertising, we are committed to turning ideas into visual and actionable elements that...

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