Dr. Cortney Baker

A Marketing Story by It Media about Dr. Cortney Baker
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Dr. Cortney Baker
Product Launch

Challenge

Dr. Cortney Baker’s reputation precedes itself. As Texas Businesswoman of the Year, the CEO of an 8 figure national health care company, TedX speaker featured on publications such as the Huffington Post and Entrepreneur, Dr. Baker transitioned into a career of coaching business owners to scale successful companies. As she transitioned into the online sector, Dr. Baker needed assistance generating leads to build her list for her next online course and membership launch.

Solution

AD IMAGE DEVELOPMENT We created and tested different images and different offers to determine the best results. COPYWRITING THAT CONVERTS We developed different headlines and tested different conversion copy to deliver results. LEAD GEN Driving traffic to a webinar page, we gathered numerous leads to opt in and build her audience.

Results

$4.60 Cost Per Result 32 new leads Increased audience size

$2,000 Min Budget
1 Stories
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It Media

Fishers, Indiana

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