The Big Deal 2018

A Marketing Story by Hook about U.S. Vote Foundation

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U.S. Vote Foundation

Increase Brand Awareness

Challenge

Internal initiatives are extremely important to us. So we partnered with the U.S. Vote foundation to create The Big Deal 2018. The idea is simple: young people promise to vote in the Midterms, and in return, older relatives promise not to post on their social media ever again.

Solution

In just over 2 weeks we concepted and produced everything from the video to the website to the social media rollout.

Video Production

Results

We’re proud of the work, and it’s gained a bunch of national attention. News outlets, prominent politicians, and celebrities have all got behind it.

Source: https://byhook.com/work/the-big-deal-2018

~75 Employees

$25,000 Min Budget

1 Stories

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Hook

Ann Arbor, Michigan

Hook partners with leading advertising agencies to design and develop spectacular interactive ad content for desktops and mobile devices. We’ve launched over 400 projects for seventy popular brands and have contributed to some of the most awarded campai...

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