Challenge
As an agency that works in the banking, hemp and marijuana, and alcohol verticals, we know compliance. Which is why we’ve become a trusted partner to one of the largest pharmaceutical companies in the world - Apotex.
Solution
From its U.S. headquarters here in Weston, Florida, Apotex provides patients around the world with a wide range of generic drugs and OTC products. Given the nature of the pharmaceuticals business, we help Apotex develop communications aimed at the buyers and distributors in retail channels, most recently designing the product catalog of all Apotex injectables products. For the project, we adapted the global brand look & feel and created modular layouts that could easily translate into digital and print executions. We then used our systematic digital production process to ensure that all product information from order number to dosage was 100% correct and that the document was industry compliant.
Results
The result? Apotex’s best-branded, most accurate product catalog ever, and a template now used for other product lines.
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