Fantasy Football Empire

A Marketing Story by ARKA Softwares about Adam Freeman
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A
Adam Freeman
New Market Entry

Challenge

Unique Experience for Familiar Game The world is familiar with Fantasy Sports; how can we provide something fresh? Inviting to New Fans Challenge – How can we attract new fans of fantasy football to the Fantasy Football Empire game? Competitive Market The marketplace is filled with various fantasy football games, FFE could be lost in the abyss.

Solution

Unique Experience for Familiar Game Redesigned everything and created every aspect from scratch to achieve our goal. Inviting to New Fans Designed special custom features and made the entire UX/UI simple and easy to navigate. Competitive Market Added unique features to keep the game competitive and stand out from the crowd.

Results

For such an ambitious project, we set some primary goals and objectives to achieve in order to offer the best in market fantasy football gameplay. Immersive Experience Fantasy football is all about immersive experience. A place should be able to feel like a football team manager to experience the real thrill of the match. Design Consistency Since the game is available on the web and mobile interfaces, wherever the player wants to play there must be a design consistency to reduce confusion. Competitive We wanted to develop a fantasy sports game that is highly competitive to maintain the thrill of the game while keeping it fun and rewarding. Social There is no fun in playing alone. We thought of developing a fantasy sports game where players can invite friends and compete with them

~150 Employees
$25,000 Min Budget
4 Stories
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ARKA Softwares

Jaipur, Rajasthan | Dallas, Texas | London, Londonderry | Noosa Heads, Queensland

Arka Softwares is a highly acclaimed Web and Mobile Solution Development Company with 120+ dynamic developers, designers, and testers based at various offices in India, the USA, the UK, & Australia. Over 12 years, 450+ companies such as Adani, Airtel,(ranging from Enterprising Start-ups to Fortune 500 companies) have trusted us to...

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