Bookmii
Challenge
Bookmii is an influencer platform allowing businesses and individuals to find and connect up with relevant influencers, models, photographers and hair stylists. They work with a full range of influencers/service providers - celebrities, top influencers, and micro- influencers. AppStudio was approached by the Bookmii team to bring their idea to life.
Solution
The Bookmii team wanted to create a unique brand identity that sets them apart from the competition. The designers at AppStudio have created a logo and an app icon keeping the start up vibe in mind. As is evident in the overall UI, AppStudio has opted for something fun and engaging with hot pink as the core color and complementary gradients to enhance the look of the app. The designers at AppStudio made their choice of a color palette with a dark pink background and white accents including the sidebar, that worked well for creating deep contrast with white active icons. The app was designed keeping in mind that its core user base would be users within the age of 16-30 years. Hence, AppStudio has opted for a clean design with interactive buttons and a two click method to find, select and hire social media influencers and service providers.
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